Hurtigruten, the undisputed authentic travel expert on Norway and its stunning coastline, has launched its annual Black Friday Sale, which is now live until December 3, 2025.

This year’s sale features up to 50% off Hurtigruten’s legendary Coastal Express itineraries – available as a 12-day roundtrip, a seven-day Northbound, or a six-day Southbound voyage – on departures from December 2025 through October 2026. The travel period has been extended compared with previous years, allowing more opportunities to travel during the highly sought-after Northern Lights season.

Hurtigruten’s premium, all-inclusive Signature Voyages, introduced in 2023, are also included in the Black Friday Sale with savings of up to 25%. The North Cape Line is available for travel between January and April 2026, while the Svalbard Line is available for travel between June and September 2026. Both full roundtrips and Southbound journeys are eligible. Due to strong demand, Hurtigruten will double next summer’s Svalbard Line departures by adding a second Signature-class ship.

“This year has been a record year for Hurtigruten, especially in North America. Sales of our Signature Voyages exceeded expectations over the summer, while interest in our Original Coastal Express remains strong. We are also proud to continue receiving recognition for our sustainability leadership and our culinary program,” said Carly Biggart, Head of Hurtigruten Americas.