Sun Princess elevates onboard shopping experience with ‘First at Sea’ Shops, leading brands, and immersive delights

The Shops of Princess Deliver Premium Retail Experience at Sea with Chanel, TAG Heuer, Breitling, Shaun Leane and More
Sun Princess, the spectacular first Sphere Class ship from Princess Cruises, is set to offer an elevated, world-class shopping experience as guests sail to the most exciting parts of the Mediterranean and the Caribbean
Within the more than 5,800 square feet of retail space spanning two decks, guests can explore a wide selection of more than 200 premium brands from fine jewelry and premium timepieces to fashion and leisure wear, beauty and wellness, and accessories, all fused with an evolving blend of lifestyle and experiential activations.
Sun Princess also will introduce more than 25 first-at-sea brands, including Chanel No. 1, Beyond Yoga and Varley, sustainable fashion from Neu Nomad, and Italian elegance with Pinko handbags. In addition, the first Princess-branded merchandise boutique – Waves – debuts on board, offering exclusive limited Princess Inaugural collection that celebrates the iconic new ship as well as new lines featuring the Princess Seawitch.
“This expansive retail environment, created in partnership with Harding+, marks a new level of excellence for Princess retail,” said Sabine Muhlberger, vice president of onboard revenue experience at Princess Cruises. “Our guests are going to love this new and unique shopping experience that will enhance the already spectacular cruise experience aboard Sun Princess.”
The retail design aboard Sun Princess removes traditional boundaries, creating open and spacious areas for extended discovery. Interactive retail and pop-up locations will also add an engaging and exciting retail experience.
Deck 8 features The Premium Watch Lounge, featuring the first-at-sea Breitling Lounge concept and the latest TAG Heuer boutique design, as well as The Fine Timepieces Boutique, which features a selection of signature timepieces for both men and women from Longines, Rado, Tissot, Hamilton, in addition to pre-owned Rolex watches.
Within The Beauty & Wellness Boutique on Deck 8 guests will find the world’s top cosmetic and skincare brands, such as Chanel, Dior, Lancôme, Estee Lauder, Clinique, and a curated range of sustainable and organic skincare brands including Comfort Zone, Neom Organics, This Works, Rituals and unisex clean skincare by REN Skincare.
The innovative shipboard shopping experience also includes:
- Professional-grade skincare education, products, and services from Chanel, Dermalogica and Prai Beauty.
- Three new fine jewelry brands, including the award-winning London-based jewelry designer Shaun Leane, Parisian-based jewelry designer Yvonne Leon as well as a diverse selection of gender-neutral precious metals and materials from John Hardy, and costume jewelry featuring the latest retail store concept design from Swarovski.
- Fine Spirits offering onboard experiences like Johnnie Walker Blue Xordinaire as a travel retail exclusive
Engaging pop-ups with interactive brand displays, include designer eyewear activations from brands like Tom Ford, Prada, Oakley, and Maui Jim, pre-loved luxury leather and accessories from Chanel, Louis Vuitton and Gucci, and Pandora Jewelry.
The 175,500-ton, 4,300-guest Sun Princess also offers an array of exciting new entertainment and experiences, the greatest assembly of culinary experiences from celebrated chefs and celebrity collaborators, as well as luxurious staterooms and suites across a broad spectrum of categories.
With the most balconies on any Princess ship, guests can take in the sunshine and crystal-clear waters of the Mediterranean and Caribbean from the comfort of their stateroom. The Dome, a transformational entertainment venue inspired by the terraces of Santorini, is the perfect place to relax and the Arena is an evolution and the most technologically advanced Princess Theater design.
Sun Princess also features the exclusive Princess Medallion that will extend Princess’ leadership position in delivering exceptional personalized experiences typical of small ships while enjoying only the best large ship amenities.
Related News.
September 25, 2026
ISLAND OIL: Unveiling of the Sculpture “Cyprus’s Journey Through the Ages” in Protaras – A Tribute and Landmark to Cyprus’s Historical Memory and Cultural Heritage
In a modest ceremony marked by a moving atmosphere, the sculpture “Cyprus’s Journey Through the Ages”, created by acclaimed Cypriot sculptor…
September 25, 2026
World Maritime Day 2026 from Policy to Practice – powering Maritime Excellence
Global regulations will deliver safer, more resilient shipping when they are implemented worldwide. The international maritime community marks…
September 25, 2026
Diana Shipping announces Time Charter Contract for m/v DSI Polaris with Dai An Ocean Shipping
Diana Shipping , a global shipping company specializing in the ownership and bareboat charter-in of dry bulk vessels, announced that, through a…
September 25, 2026
Chief Economists Expect Global Economy to Stabilize, but Fiscal Constraints, Rising Living Costs and AI Investment Uncertainty Threaten Growth
The global economy is stabilizing, but the fiscal support that cushioned successive shocks since 2020 is unlikely to play the same role in the year…
September 25, 2026
V. welcomes its new graduate cohort as programme expands across the group
Twelve graduates from nine nationalities join 11th year of V.’s expanded international management programme. V., the global ship manager and marine…
September 25, 2026
From Policy to Practice: Why Seafarers Are the Key to Maritime Excellence
The shipping industry is no stranger to regulation. Seafarers and ship operators work within a vast framework of international conventions, national…
September 25, 2026
Intermodal Report – Week 38 2026
Please find below the Intermodal market report for week 38 2026. Intermodal Report Week 38 2026 Market Insight By Nikos Tagoulis, Head of…
September 25, 2026
Allied – Weekly Market Review – Week 38
Please find below the Allied Weekly Report for Week 38 | 2026 ALLIED - Weekly Market Report- Week 38
September 25, 2026
Record year on the Northeast Passage but Arctic shipping remains very limited
In 2025, a record 103 transit voyages were made via the Northeast Passage. However, this is still equivalent to only around a day and a half of…
September 25, 2026
[xclusiv] S&P Report 21th September 2026
Please find below the [xclusiv] latest Weekly S&P Report [xclusiv] 2026_09_21 Market Commentary: VLCCs: Freight Boom Reprices the Fleet The VLCC…
Subscribe to our newsletter!
if you dont want to swim alone in the ocean of news, sign up for the newsletter, and you will receive daily all the important news of world shipping!
Design & Development by P.KAN.DESIGNER
© 2026 Cyprus Shipping News. All rights reserved
Design & Development by P.KAN.DESIGNER
© 2026 Cyprus Shipping News. All rights reserved























