Zelim’s Zoe bags British Safety Council award for tranforming maritime rescue

Edinburgh’s Zelim has won this year’s British Safety Council Health and Safety Transformation Award for its AI-driven automatic man overboard detection system, ZOE.
ZOE was chosen from a shortlist of ten organisations worldwide, including energy companies Saudi Aramco and Pertamina and leading safety body the Universities Safety and Health Association, highlighting its global relevance and transformational impact across the maritime, offshore, and defence sectors.
Developed with input from the US Coast Guard, ZOE uses machine learning and a proprietary dataset of over 7 million maritime images to automatically detect and track persons in the water, even in extreme conditions.
It boasts a 96.8% detection probability from 300 metres and eliminates the need for manual visual confirmation or wearables. Essentially, it distinguishes humans from small craft, seabirds and other objects in the water.

“ZOE addresses the most critical gap in maritime safety and security response,” said Sam Mayall, CEO of Zelim. “Knowing exactly when and where someone has gone overboard. This prestigious award validates the operational importance of what we’ve built.”
ZOE integrates with existing sensor and camera systems to deliver a continuous lookout, day and night. When an incident is detected, it triggers alerts, geo-tags the incident, logs video footage, and provides crews with a scripted mayday response and recovery checklist.
Already deployed on North Sea jack-up rigs and a UK-operated cruise vessel and soon to be deployed on a Navy frigate, ZOE is currently undergoing trials with asset operators, maritime agencies, port authorities and defence agencies globally, not only to reduce MOB fatalities, but also to prevent navigational accidents and security breaches.
Since its foundation in 1957, the British Safety Council campaigns to protect workers from accidents, hazards and unsafe conditions, playing a decisive role in the political process that has led to the adoption of landmark safety legislation in the UK.
Sponsored by Croner-i, the BSC’s Health and Safety Transformation Award recognises organisations each year that have significantly changed or transformed any aspect of health, safety, or wellbeing through the innovative use of information.
The ZOE system also holds Approval in Principle from Lloyd’s Register for ISO 21195, the man overboard detection standard, and will soon complete testing to become the worlds first fully type approved man overboard detection system.
Related News.
September 25, 2026
ISLAND OIL: Unveiling of the Sculpture “Cyprus’s Journey Through the Ages” in Protaras – A Tribute and Landmark to Cyprus’s Historical Memory and Cultural Heritage
In a modest ceremony marked by a moving atmosphere, the sculpture “Cyprus’s Journey Through the Ages”, created by acclaimed Cypriot sculptor…
September 25, 2026
World Maritime Day 2026 from Policy to Practice – powering Maritime Excellence
Global regulations will deliver safer, more resilient shipping when they are implemented worldwide. The international maritime community marks…
September 25, 2026
Diana Shipping announces Time Charter Contract for m/v DSI Polaris with Dai An Ocean Shipping
Diana Shipping , a global shipping company specializing in the ownership and bareboat charter-in of dry bulk vessels, announced that, through a…
September 25, 2026
Chief Economists Expect Global Economy to Stabilize, but Fiscal Constraints, Rising Living Costs and AI Investment Uncertainty Threaten Growth
The global economy is stabilizing, but the fiscal support that cushioned successive shocks since 2020 is unlikely to play the same role in the year…
September 25, 2026
V. welcomes its new graduate cohort as programme expands across the group
Twelve graduates from nine nationalities join 11th year of V.’s expanded international management programme. V., the global ship manager and marine…
September 25, 2026
From Policy to Practice: Why Seafarers Are the Key to Maritime Excellence
The shipping industry is no stranger to regulation. Seafarers and ship operators work within a vast framework of international conventions, national…
September 25, 2026
Intermodal Report – Week 38 2026
Please find below the Intermodal market report for week 38 2026. Intermodal Report Week 38 2026 Market Insight By Nikos Tagoulis, Head of…
September 25, 2026
Allied – Weekly Market Review – Week 38
Please find below the Allied Weekly Report for Week 38 | 2026 ALLIED - Weekly Market Report- Week 38
September 25, 2026
Record year on the Northeast Passage but Arctic shipping remains very limited
In 2025, a record 103 transit voyages were made via the Northeast Passage. However, this is still equivalent to only around a day and a half of…
September 25, 2026
[xclusiv] S&P Report 21th September 2026
Please find below the [xclusiv] latest Weekly S&P Report [xclusiv] 2026_09_21 Market Commentary: VLCCs: Freight Boom Reprices the Fleet The VLCC…
Subscribe to our newsletter!
if you dont want to swim alone in the ocean of news, sign up for the newsletter, and you will receive daily all the important news of world shipping!
Design & Development by P.KAN.DESIGNER
© 2026 Cyprus Shipping News. All rights reserved
Design & Development by P.KAN.DESIGNER
© 2026 Cyprus Shipping News. All rights reserved























