Thetius and Wake Media sign a Strategic Marketing Partnership to Enhance Maritime Services

April 16, 2025
(L-R) Andy Ford, Managing Director, Wake Media; David Cocoracchio, Managing Director, Thetius

Thetius, the leading specialist maritime technology research firm, has partnered with specialist marketing and communications agency Wake Media to deliver a unique service offering to its clients.

The partnership creates an integrated, end-to-end research and communications service built on Thetius’ renowned expertise in market intelligence and Wake Media’s proven track record in powerful multi-channel campaign strategy and execution.

David Cocoracchio, Managing Director at Thetius, says, “The maritime industry is at a pivotal moment and the Thetius and Wake Media partnership is intended to equip companies with the information and assets they need to make good decisions. With ever-evolving challenges around safety, decarbonisation, technology and economics, we aim to create positive change by providing data-driven insights that can be communicated to the widest possible audience.”

Andy Ford, Managing Director of Wake Media, says, “By blending deep market intelligence with compelling storytelling and world-class execution, this partnership enhances the ability to transform insights into action that resonates with target audiences and drives real engagement.”

The partnership is aimed at delivering research commissions of all sizes and scope combined with a tailor-made communications plan to suit all kinds of business and objectives, complete with detailed evaluation when concluded. Research options include comprehensive reports and analyses of market and technology trends and innovation, while the communications services can deliver launch events, media relations and content across the whole marketing mix.

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