Maritime Case Competition connects tertiary students with intersection of sustainability and business

April 8, 2022
Team 3.5 from Nanyang Technological University – Champion Team of Standard Chartered

The Singapore Maritime Foundation today announced the champions of the 3rd edition of the Maritime Singapore Connect (MSC) Maritime Case Summit. The Grand Finals and Prize Presentation, graced by Senior Minister of State for Transport Mr. Chee Hong Tat, was held in conjunction with the Talent@SMW track of the Singapore Maritime Week.

As one of the world’s leading maritime cities, the annual case competition connects tertiary students with the intersection of business and sustainability through real-world challenge statements from leading multinationals.

From an initial 172 students across 43 registered teams, the final 12 teams hailing from Singapore’s universities and polytechnics come from diverse fields such as maritime studies, business, accounting, finance, economics, logistics/supply chain, engineering and more; indicating a recognition among the youth that complex challenges require an interdisciplinary response.

Quote from Senior Minister of State for Transport

“This diversity of skills and experiences will be crucial for Maritime Singapore to transform and thrive in the years ahead. We want to attract more young people to join the maritime industry, and to help grow Singapore’s position as a hub port and international maritime centre,” said Mr. Chee Hong Tat, Senior Minister of State for Transport.

Quote from SMF Chairman

“This year’s MSC Maritime Case Summit attracted 172 students—the highest since the Singapore Maritime Foundation began organising the competition in 2019. This is an encouraging development as it signals a growing interest among the youth in the maritime sector, an important contributor to the Singapore economy and a vital player in the trade and supply chain ecosystem,” said Mr. Hor Weng Yew, Chairman of the Singapore Maritime Foundation.

Quote from BHP and Champion Team

“The MSC Maritime Case Summit is an excellent opportunity for undergraduates to understand the current landscape of the maritime industry, particularly the actions being taken around decarbonising the sector. We were overwhelmed by the innovative ideas and perspectives the students brought to help solve some of the challenges that we are facing in reducing emissions across the industry today,” said Ms. Sarah Greenough, Head of Maritime Supply Chain Sustainability and Excellence, BHP.

“Youths like ourselves are vital in driving the decarbonisation agenda and realising these efforts. Our team strongly resonates with the notion that we have to play our part as individuals to protect the planet we reside on. This challenge was a platform for us to channel our passion into action through our proposal,” said Ms. Elysia Tng, a Year 3 Business Management student from Singapore Management University and team leader of Mixed Greens, champion for BHP’s challenge statement.

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Team Mixed Greens from Singapore Management University – Champion Team of BHP

Quote from CMA CGM and Champion Team

Mr. Laurent Olmeta, Chief Executive Officer, CMA CGM Asia Pacific said, “We saw innovative concepts of bringing shippers onboard to drive positive actions for climate change with the CMA CGM Group. It is inspiring to see the students taking such keen interests in driving sustainable development. As the CMA CGM Group races on to become a Net Zero Carbon company by 2050 through energy transition, sustainable operations and research and development, our young leaders will form the critical maritime talent to imagine new solutions for the energy transition of the shipping and logistics industry.”

“Achieving a green supply chain is one of our team’s greatest wishes. We wanted to contribute to this global effort of reducing waste in the supply chain through our concept of an eco-marketplace that facilitates trade of recycled products. The case challenge was a rare opportunity for us to showcase our business ideas and contribute to the conversation around sustainability,” said Mr. Isaac Chua, a Year 3 Business Administration, Operations and Supply Chain student at the National University of Singapore and team leader of Kumkuats, winner of CMA CGM’s challenge statement.

Team Kumkuats from National University of Singapore, Nanyang Technological University and Singapore Management University – Champion Team of CMA CGM

Quote from Standard Chartered and Champion Team

“Our challenge statement consisted of three elements – Shipping, Finance and Sustainability. I was delighted to see a wide array of solutions proposed by students across multiple disciplines. While the maritime students tackled the challenge statement in a more technical manner, those from the business faculty tended to provide in-depth theoretical solutions. Regardless, all their inputs have offered us fresh, invaluable perspectives on some of the existing problems faced by the shipping industry, and we would like to express our appreciation to the participants for their effort over the last three months. We would also like to thank the Singapore Maritime Foundation for organising this exciting initiative and hope to collaborate again on future

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case summits,” said Mr. Chih Chwen Heng, Director, Shipping Finance, Standard Chartered.

“Our team firmly believes that sustainability is an essential aspect of maritime. Everyone must be involved in decarbonisation to ensure the survivability of our planet not just for this generation but the future ones as well. This challenge provided us with the platform to present our recommendations that we hope will shape a greener world,” said Mr. Edward Wong Jun Yang, a Year 3 Maritime Studies student from NanyangTechnological University and team leader of 3.5, champion for Standard Chartered’s challenge statement

Quote from Toll Group and Champion Team

“The pandemic has magnified the significance and role that the maritime and logistics industry plays in global business operations. As such, Toll is heartened and excited by the innovative ideas from participants – which both provide us refreshing insights on how to make our operations sustainable, but also reflect a growing interest and passion in this section. The winning proposal will go on to mould our efforts across our operations in 25 markets so that we can continue to move the businesses that move the world,” said Jonathon Kottegoda-Breden, Executive Vice President, Global Logistics – Asia, Toll Group.

“Sustainability is an issue that is growing in importance. With Toll Group actively taking steps towards achieving sustainable goals, we wanted to contribute by recommending actionable solutions under the mentorship of maritime professionals. Through this challenge, we have obtained a deeper understanding on business considerations that will prepare us well for the future,” said Mr. Dean Cheng, a Year 2 Supply Chain and International Business student at Nanyang Polytechnic and team leader of SFS, winner of Toll Group’s challenge statement.

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Team SFS from Nanyang Polytechnic – Champion Team of Toll Group

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